The best XC MTB female athletes tell you why they love what they do! Watch Jolanda Neff, Maja Włoszczowska, Emily Batty, Annika Langvad, Anne Tauber, Gunn-Rita Dahle Flesjå, Yana Belomoina, Catherine Pendrel, Julie Bresset and Raiza Goulao talk about their sport.
Why do we love it?
It’s energy.
It’s nature.
It makes you fit and healthy.
It’s social.
It’s freedom.
It’s fun.
Whatever nation you are, whatever age you are, whatever occupation you have, go and ride your bike.
Like we do. Every day.
Video created by:
ASF Studio
Do we?
hahahah... you sure don't!
Very good video, fun and inspirational. Forwarding to my wife right now!
Good commercial but for small brained people (sorry about this), but it is more sexist than any other.
"they way mtb biking isnt a sport for women", who say that?, where? when?...
"they say, is only for young people", showing a 37 and 45 years old riders (i think they are quite young. Old is "old").
"they say, you would look like a guy", as if looks like a guy would be something wrong or bad. Plus they show two of the pretiest blondies of the peloton on a dress at a pool.
"they say it risky, you can brake more than a fingernail", again a very sexist thing about girls.
I could continue with more small details,,, but i spent more time on this that i have.
Go and ride your bike, men, woman, young, old... and support the rider, the person, not the gender.
"he's the first African American to win the event", said every media outlet everywhere, but they are not racist, right? What a joke.
He's saying you should be blind to age, gender, race, etc but that is not reality and thus this is sexist. He has a valid point; no justification to negative prop him.
Is it possible to view this for what it is - showing the world that women also rip on mountain bikes! (a sport predominately occupied by men...). Maybe, just maybe, the creators of this video are trying to do exactly what you're saying - supporting riders?
Is it really that offensive to depict women showing their love for the sport?
« Who says that ? », I’d venture to say that no one even has to say it, as there’s basically not much women riding MTB, it’s so blatant that you don’t have to say it. On a sexist point of view, MTB is a men thing just as laundry is a women thing, driving a truck is a men thing, being a nurse is a women thing. Messing with a derailleur and having grease on your fingers is a men thing (in the collective unconscious I mean, not in my mind).
It takes times for those preconceptions to change, even if some women drive trucks already and men are nurses.
The young point, you’re taking it literally. We all consider Gwin, Minnaar, Gee, as rather « old » for the sport, Pierron, Bruni, Greenland as young guns.
The fingernail point is indeed a sexist cliché, but it’s tongue in cheek as it’s basically obliterated right after as you have a women showing her many scars, which intrinsically mens that women worrying about nails is a cliché. I’d say that for a lot of people not as advanced as you on this question you have to go through this kind of cliché to make them open their mind as it’s so deeply rooted.
The « look like a women » point, I agree I thought it was a bit clumsy as having a slender body in a nice dress shouldn’t define what a women is. You could as well be a women with large shoulders chopping trees.
I think you’re not fair with Rob, I find he’s evolved on that point though, since the whole « feud » with Rachel Atherton (well I guess her times — the last one particularly — just call for respect). Claudio and him often correct themselves to include women. Those are life long automatisms that are slow to change. Ben Cathro did it too (something like « those guys have balls… the women too »), this isn’t even sexism sometimes, just automatisms. Even women probably say you’ve got « to have balls » to do something big. It’s do deeply rooted, it takes time, but it’s moving in the right direction.
I don’t know, overall I find it rather paradoxal how few women ride (in my area) but it’s rather paradoxal as I think the MTB world does rather well in giving media space to women, even if the men’s race is still the big event. It takes time but things are evolving.
I remember I took some slack on my local messageboard for saying a jersey label was sexist as it said « if you don’t know how to wash it, give it to your mom ». Many said « it’s a joke », « it’s fun », « you’re a white knight », again, it’s so deeply rooted they don’t even get it.
Just as how most insults or slurs are homophobic, racist, sexist, discriminating ill people, disabled people, etc…
I'd say consider yourself in advance on this sexism question, than others being small brained
I am in the team: "if you think this commercial is sexist or pseudo feminist you should get your head checked"
If he thinks that women don't get those comments that Rob is mentioning, then he should meet more girls and women, and fkng LISTEN to them. Also it does not speak only to what girls are told, but also what they may be thinking. All humans in puberty, including girls have group association issues. Again, learn a thing or two about women before you comment on content for women.
– Bored with the spinning class?
– Don't like to work out hard?
– Love the latest trendy outfits?
– Can't miss a keg party?
– Love drunk adults dressed up in costumes?
Come to your local mtb event!